Chapter 5
Professionals
Audience Profile - Professionals
Professionals are targeted and generally don’t choose the software they’re learning to use. Rather, they use products provided to them by their employer.
In order to prevent churn for B2B SaaS products, the knowledge base must provide quick answers while still providing detail on features, in the event they have follow-up questions. Depending on their package, a direct link to their success or support team may need to be added to the page.